Japan's Sanrio Co is planning to extend the massively successful Hello Kitty brand from girls and young women to boys and young men as well.

The cute and cuddly white cat has traditionally been a feminine fashion brand but the company is hoping to "ruggedise" the cat for a male audience.

"The cute cuddly white cat from Japan's Sanrio Co, usually seen on toys and jewellery for girls and young women, will soon don T-shirts, bags, watches and other products targeting young men," said company spokesman Kazuo Tohmatsu.

"We think Hello Kitty is accepted by young men as a design statement in fashion."

The male targeted Hello Kitty products will go on sale in Japan next month, and there are plans to extend the range to US and other Asian nations.

Do you believe that an online casino exists to put you in a glamorous and fashionable environment what you feel while stepping into a real Las Vegas Strip casino! Log into the site 32vagas and have the feelings of the real vegas casino. Here they use the play tech software with more than 130 different casino games that includes old classics like blackjack, roulette or craps, even with live dealers. They offer huge 320% sign up bonus and their most interesting are the huge progressive jackpots. Come on, try your luck.

Milliner set to launch LFW ready-to-wear collection

Milliner Justin Smith is to launch a range of ready-to-wear hats in time for London Fashion Week (LFW).

The Old Compton Street designer plans to release the collection alongside a more affordable offshoot range of main brand J Smith Esquire in February.

This will come as good news for fans of the hat designer, who previously only offered bespoke pieces based on commissions from private clients.

Smith told Womenswear Daily that the ready-to-wear collection of J Smith Esquire hats will be stocked in high-end department stores across the globe, with prices starting at around £300.

All hats will be made alongside the bespoke items at his London studio, with the smaller range from the upcoming Mister Smith line priced from around £60.

The designer also hinted that he is considering a stand-alone shop to sell products from the off-the-peg collection and the diffusion line.

London College of Fashion and Royal College of Art graduate Smith won both the Maria Luisa Award and the i-D Styling Award as part of last year's International Talent Support (ITS) scheme.

By:KB

Find the perfect diamond engagement rings gift with James Allen's wide selection of exceptional jewelry in gold, white gold, and platinum. From diamonds to sapphires, earrings to necklaces, our jewelry is sure to match everyone's tastes.


Finding the right engagement rings can be just as important as finding the right engagement rings, but thanks to Allen's Diamond you can find both in the same place. I know that you thought finding the best diamonds to put into a ring for her was about as hard as it was going to get, but picking out the perfect wedding bands together is just as important, but if you follow my advice and check out James Allens Diamond, I think you'll be please, and quickly understand why they're an industry leader when it comes to helping people just like you find just what they're looking for.

Supermodel Gisele Bundchen is to design a range of clothes for fashion house Dolce & Gabbana.

The Brazilian model, currently the face of the label's latest fragrance 'The One', will launch her ready-to-wear collection in spring.

Bundchen by Dolce & Gabbana is expected to appear in selected stores across the globe by March, reports Vogue.

Described as "chic and feminine" the range will be the first design venture for Gisele, who has reportedly considered previous collaborations but waited to work with her two friends.

The model has been a regular fixture at Dolce & Gabbana over recent years, appearing on the catwalk and in print campaigns for the design duo.

Her appearance in the campaign for 'The One' has apparently helped to boost worldwide sales of the fragrance by some £75 million.

Known as the highest-paid model in the world, Gisele revealed recently that she has a strong business acumen, insisting on being paid in euros instead of American dollars due to a recent fall in the US currency's worth.

Fashion house Gucci will stage its fundraising fashion week party at the United Nations' (UN) headquarters in New York.

This will be the first time the grounds of the building on the edge of the East River have played host to a fashion event.

Due to take place on February 6th, the fundraising gala will celebrate the launch of Gucci's new flagship store on Fifth Avenue and, with help from Madonna, will generate support for Malawi.

Already set to be one of the key events of New York Fashion Week, the party will be staged on the North Lawn of the UN building and will include live performances from Alicia Keyes, Timbaland and Rihanna.

Madonna's involvement in the Gucci party was announced last month. The star, who adopted a son from Malawi earlier this year, will host the event alongside Gucci's creative director Frida Giannini and a series of other celebrity UNICEF sponsors.

Giannini recently announced that she has designed a limited edition range of eight exclusive accessories which will be launched on August 8th next year to coincide with the opening of the Beijing Olympics.